Cinépolis
Cinépolis
Cinépolis
Client
Cinépolis
Year
2023
Type
Mobile App
Client
Cinépolis
Year
2023
Type
Mobile App
Client
Cinépolis
Year
2023
Type
Mobile App
Description
In the Cinépolis Redesign project, we addressed challenges arising from a fragmented design landscape to enhance brand impact. Our focus was on a comprehensive overhaul of both web and app interfaces, aiming to establish consistency across diverse products and teams within the Cinépolis ecosystem. The primary objectives were centered around improving user experiences, with a particular emphasis on ticket and food & beverage purchases. Our goal was to seamlessly translate the physical cinema experience to the digital space.
To achieve these objectives, we implemented a strategic approach centered on a unified design system. This not only addressed the existing design fragmentation but also streamlined development processes for increased efficiency. The emphasis on a cohesive design system ensured a smooth cross-platform transition between mobile and desktop interfaces, providing users with a harmonized and intuitive experience throughout their interaction with Cinépolis.
Key Achievements:
Conducted a comprehensive analysis of the existing design landscape to identify challenges.
Undertook a redesign of web and app interfaces to establish consistency across products and teams.
Prioritized improvements in ticket and food & beverage purchase experiences for users.
Implemented a unified design system to streamline development and ensure cross-platform coherence.
Successfully translated the physical cinema experience into a seamless and intuitive digital interface.
Description
In the Cinépolis Redesign project, we addressed challenges arising from a fragmented design landscape to enhance brand impact. Our focus was on a comprehensive overhaul of both web and app interfaces, aiming to establish consistency across diverse products and teams within the Cinépolis ecosystem. The primary objectives were centered around improving user experiences, with a particular emphasis on ticket and food & beverage purchases. Our goal was to seamlessly translate the physical cinema experience to the digital space.
To achieve these objectives, we implemented a strategic approach centered on a unified design system. This not only addressed the existing design fragmentation but also streamlined development processes for increased efficiency. The emphasis on a cohesive design system ensured a smooth cross-platform transition between mobile and desktop interfaces, providing users with a harmonized and intuitive experience throughout their interaction with Cinépolis.
Key Achievements:
Conducted a comprehensive analysis of the existing design landscape to identify challenges.
Undertook a redesign of web and app interfaces to establish consistency across products and teams.
Prioritized improvements in ticket and food & beverage purchase experiences for users.
Implemented a unified design system to streamline development and ensure cross-platform coherence.
Successfully translated the physical cinema experience into a seamless and intuitive digital interface.
Description
In the Cinépolis Redesign project, we addressed challenges arising from a fragmented design landscape to enhance brand impact. Our focus was on a comprehensive overhaul of both web and app interfaces, aiming to establish consistency across diverse products and teams within the Cinépolis ecosystem. The primary objectives were centered around improving user experiences, with a particular emphasis on ticket and food & beverage purchases. Our goal was to seamlessly translate the physical cinema experience to the digital space.
To achieve these objectives, we implemented a strategic approach centered on a unified design system. This not only addressed the existing design fragmentation but also streamlined development processes for increased efficiency. The emphasis on a cohesive design system ensured a smooth cross-platform transition between mobile and desktop interfaces, providing users with a harmonized and intuitive experience throughout their interaction with Cinépolis.
Key Achievements:
Conducted a comprehensive analysis of the existing design landscape to identify challenges.
Undertook a redesign of web and app interfaces to establish consistency across products and teams.
Prioritized improvements in ticket and food & beverage purchase experiences for users.
Implemented a unified design system to streamline development and ensure cross-platform coherence.
Successfully translated the physical cinema experience into a seamless and intuitive digital interface.
Send a Message
Ready to bring your vision to life or just want to chat? Reach out, and let's create something memorable together.
I'm here to listen, collaborate, and craft design solutions that resonate.
romulosandrirodrigues@gmail.com
Send a Message
Ready to bring your vision to life or just want to chat? Reach out, and let's create something memorable together.
I'm here to listen, collaborate, and craft design solutions that resonate.
romulosandrirodrigues@gmail.com
Send a Message
Ready to bring your vision to life or just want to chat? Reach out, and let's create something memorable together.
I'm here to listen, collaborate, and craft design solutions that resonate.
romulosandrirodrigues@gmail.com